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AI search heats up as Google and Baidu race to launch ChatGPT rivals

Google Bard and Baidu's Ernie Bot are set to go head-to-head with OpenAI's ChatGPT as tech giants race to combine AI chatbots with search engines

By Matthew Sparkes

7 February 2023

Google search page

Some of the search results Google delivers will soon be powered by Bard, an AI competitor to ChatGPT

Piotr Swat/Alamy Stock Photo

Google and Baidu have both revealed that they will bring their own competitors of OpenAI’s ChatGPT artificial intelligence into their search engines, as an AI arms race between the world’s largest tech companies explodes into the public sphere.

The news comes just days after leaked images revealed that Microsoft is planning to integrate ChatGPT into its Bing search engine to provide results.

Google says it is testing an AI called Bard with …

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